SSL stands for “secure sockets layer” and is a form of security for sites that handle sensitive information such as visitor’s personal information and credit card numbers. It creates a secure connection between a visitor’s web browser and the server of the company they’re interacting with.
4 Reasons Why an SSL Certificate is So Important for Website
SSL Protects Data
While dealing with sensitive data such as IDs, passwords, credit card numbers, etc., SSL helps you protect against the mischievous army of hackers and skimmers. As the data is turned into the undecipherable format by SSL, hacker’s skills prove to be an edgeless sword against the unsurpassable encryption technology of SSL certificates.
Better Search Engine Ranking
Google made changes to its algorithm in order to give the upper hand to HTTPS-enabled websites. This has been evident in various studies conducted by SEO experts around the world.
SSL Improves Customer Trust
If it were up to us, we’d have renamed SSL (Secure Socket Layer) to TTL (Trust Transmitting Layer). Fortunately, it isn’t. But that won’t stop us from singing the praises of a TTL —err, SSL certificate.
Google Makes SSL Mandatory in 2018
Google has decided to flag the websites which do not have an SSL/TLS Certificate installed on their website. If anyone fails to comply with this rule, all the popular web browsers used around the globe like Google Chrome & Firefox Mozilla will punish them by giving a warning message of ‘Not Secure’ on the URL bar.